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American firm finds new way to analyse traffic danger spots

Writer's picture: Safer Highways Safer Highways


Florida-based Urban SDK has released a new “Collision Index” designed to give police, public works and road planners better data about where accidents happen and how to fix those problems.


Described as the “latest data layer” for the company’s platform, the index helps local officials monitor roads and locate the “most dangerous locations,” according to a statement.


Recent studies have shown that, with regards to fatal automobile collisions, speed was a factor in roughly 27% of the cases. Moreover, every 5 mph reduction in speed dramatically INCREASES the likelihood of pedestrian survival. 


Thus, when evaluating road safety — or whether a city can truly achieve Vision Zero — there is a direct correlation between speed and fatalities.


Already a leader in empowering safer streets, Urban SDK’s latest data layer — Collision Index — further enables community stakeholders to proactively monitor and enforce roadways.


By using Urban SDK’s platform, officials can employ a three-step process in continuously ensuring the safety of their roadways.”


That information, says Government Technology, can lead to more law enforcement attention for those spots and eventual improvements, according to Justin Dennis, co-founder and COO.


For instance, the data from this tool can help public works departments craft maps of dangerous roadways that the public can use, and help planning officials decide which road projects to fund — a data-heavy process that typically involves some form of public comment or consultation.

More than 165 cities already are using the Collision Index, says Dennis.


The tool uses such data as traffic volume, a five-year view of fatal crashes, speeding, and roadway and neighborhood characteristics to analyze streets and determine areas of concern. Users can compare traffic trends before and after enforcement or improvements.


The index assigns ratings to particular road segments, further helping officials gain a deeper view of traffic safety issues.

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